Paris is the Head of Advertising at Project: Empower. He studied Creative Advertising at the University of the Arts London, graduating with an Upper Second-Class Honours degree. He is currently in the initial stages of starting his own advertising business.
At Project: Empower Paris helps with creative ideas, and the strategic positioning aimed to take the social enterprise forward in a boisterous environment. As an aspiring creative, Paris’ ambition is to create compelling cut-through communications for Project: Empower. This will enable the social enterprise to acquire the resources and capabilities to make a difference in the lives of disadvantaged people.
Creativity and advertisement have been a great passion from an early age. Paris successfully acquired an internship at the age of 15 at ‘The Bank’ – a highly reputable advertising agency based in London- where he worked in high-value accounts such as Peroni Nastro Azzurro. Outside of university, Paris is
highly relied upon due to his expertise to create promotional content for upcoming, scalable brands like
Roasting Plant coffee. He also produces work for clients such as Estrella Damm and collectively the malt drinks like Supermalt and Vitamalt. Paris hopes to use these skillsets to achieve Project: Empower’s vision: to create fair and equal society in which all are treated with respect and dignity.